Fertility Friendly Underwear

Men's underwear engineered to help optimize a couples chances of conception. Ideal for the couple that is ready to start their family, or struggling to do so. Read more about STUD and its effects on fertility.

Check out the Hip brief or the Boxer trunk styles!

“We wanted to do everything we could to maximize our chances of getting pregnant with IVF. I was doing acupuncture and Dr. Pentland told me how this new underwear could optimize the environment for sperm. I had a record number of my eggs fertilized in our first IVF cycle. It was like super sperm—and now we are 15 weeks pregnant!” - MK, Vancouver